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So you’ve mastered the recruiting side of memberships – awesome! Now what? Make sure your members know that you are not only engaged with them and their progress, but that your gym is [...]

Leads. They are the engine that drives every sales organization. Many of the health clubs we have worked with over the years expend a great deal of time and energy in developing leads. From old [...]

Business would be easy if we could tell the future. We’d know what the next fitness craze is going to be and the best way to reach potential clients. Unfortunately we don’t and [...]

As we discussed in the blog 5 Traits to Look for in a Future Leader, hiring employees is one of, if not the most important endeavors for any health club owner or manager. Having the right people [...]